OutletGear chose Exclusive Concepts over in-house Amazon ad management with the goal of achieving new highs for ad revenue and spend-efficiency, while freeing up internal marketing resources. To maximize returns, we built out new campaigns using the one-product-per-ad (OPPA) strategy.
OutletGear’s decision to forego in-house management in favor of Exclusive Concepts lead to some remarkable results. Starting with the first month under management, the retailer experienced a 556.826% increase in total sales over the next quarter.
To learn more about the strategy and results, check out this case study of our Amazon service.